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The International Design Architecture Awards 2017 will take place in The Dorchester, London, on 22 September 2017. Hosted by the leading UK interior design magazine, design et al, this awards offer a number of different categories covering residential architecture, interior design and product design and more categories have, again, been added to the schedule and Stiff + Trevillion / Alchemi Group / Studio L London have been shortlisted for Overall Development – UK & Europe Award.
This project involved the radical reworking of a 1980’s office building creating 54 apartments. The existing building was stripped back to the frame and extended to form a striking volumetric composition with a prominent twelve storey vertical element. The companies were to deliver authentic loft style apartments taking into account the location and history of the existing building.
The collaboration during the course of the project between Alchemi Group, Studio L London and Stiff + Trevillion was a key aspect of the project. The final product would not have come out so beautifully and cohesively if all companies did not have the same goal in mind from the outset. All the while, respecting each other’s voice in achieving the outcome. The designers believe that the project works so well because the concept of the development was clear from the start and never wavered.
Taking into account the location and history is key to what the designers like to achieve. Alchemi Group were the first developer to insist on using brick, which picks up on the neighbouring buildings and streets that surround, whilst also honouring the architectural history of the area. Even though it’s a modern design, it’s also current and timeless because of the materials and the way they are used. The internal design encapsulated many bespoke elements such as the kitchen cabinetry and backsplashes, joinery and ironmongery details as well as commissioning a ceramic artist to design a unique and large piece for the lobby. All the elements lead to a truly unique design.
“We are so proud of how this project turned out and the whole process that went into creating it. The entire development has a distinct personality. From the second you look at the exterior, then enter the lobby and move through the building and apartments, irrespective of their size, it tells a story. The team’s attention to detail ensured that everything fits together seamlessly and has combined a unique vision of New York inspired urban living with a quintessentially British location resulting in a truly unique design.
From the outset, you are on a journey creating a comprehensive experience as you move through the development. It’s not just another nice development; it has soul and character to it.” says Laura Marino, Creative Director/Founder of Alchemi Group and Studio L.
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